Challenging​ ​Bourbon​ ​Tradition:​ ​Devil​ ​River’s​ ​Goes​ ​High-Proof​ ​and​ ​Heat-Aged

Mike​ ​Cameron,​ ​founder​ ​of​ ​Devils​ ​River​ ​Distillery​ ​in​ ​San​ ​Antonio,​ ​Texas,​ ​had​ ​an​ ​unconventional​ ​journey​ ​from​ ​tractor​ ​dealer​ ​to​ ​bourbon​ ​innovator.​ ​In​ ​this​ ​episode​ ​of​ ​Whiskey​ ​Shenanigans,​ ​host​ ​Randy​ ​Warren​ ​speaks​ ​with​ ​Mike​ ​about​ ​the​ ​unique​ ​Devils​ ​River​ ​approach​ ​to​ ​whiskey-making,​ ​from​ ​proprietary​ ​yeast​ ​strains​ ​to​ ​heat-accelerated​ ​aging​ ​in​ ​metal​ ​buildings.​ ​Hear​ ​how​ ​Mike’s​ ​controversial​ ​agave​ ​bourbon—often​ ​dismissed​ ​by​ ​purists​ ​but​ ​embraced​ ​by​ ​many—became​ ​the​ ​brand’s​ ​bestseller.​ ​Mike​ ​also​ ​shares​ ​the​ ​realities​ ​facing​ ​craft​ ​distillers​ ​and​ ​why​ ​defying​ ​traditional​ ​bourbon​ ​conventions​ ​opened​ ​doors​ ​to​ ​new​ ​markets.